Project:
Angel Project
Client:
Alzheimer Foundation the Netherlands
In cooperation with:
Marijke Hoogendoorn

De Kruiff devised the Angel Project especially for the Alzheimer Foundation. She made portraits of over 70 visitors to the Alzheimer Pavillion at the 50Plus trade fair in Utrecht and invited those portrayed to add their own personal Christmas messages to the photos.

A selection of those messages will be included in the Foundation’s own Christmas card, and the entire collection of messages will be featured on the cover of the Alzheimer Magazine.